Nathaniel moved fast and got his PR team to release a statement the following day while he apologized
to the board of directors.He admitted he had failed to supervise his team.He explained to the board of
directors how they would suffer more significant losses if they did not take down Melanie’s two
perfumes.
Nathaniel also promised to launch a new product soon to compensate for the current losses.
The board of directors was unhappy with the development of the matter.
However, they had no other way to deal with this case.
On top of that, Nathaniel sincerely apologized, and none of them wanted to lose all their investments
like this.
Hence, the board of directors agreed to Nathaniel's suggestion since they could not devise a better
plan, giving him another chance to make amends.
Nathaniel knew he had succeeded partially after getting the board of directors to understand and
approve his plan.
The PR team’s quick response, where they apologized to the citizens before discovering Melanie’s
affair, managed to give the public a better impression of MN Inc.It increased the two perfumes’
popularity by attracting those who had never heard of the products.
Some netizens even tried selling their two perfumes at sky-high prices because most considered them
limited editions since MN Inc.no longer sold them.
Nathaniel noticed the rising popularity of the company’s old products and wished he could bring the old
stocks and profit from them.
Eloise had predicted this before and warned her son that he should never put the old products back on
the shelves as it would make MN Inc.lose credibility.
By then, it would genuinely be game over.
Due to Eloise’s warning, Nathaniel resisted the temptation and suppressed his urge to return the old
products to stores again.
At that time, he realized that Eloise’s predictions, including the netizens’ reactions, were accurate.
Nathaniel knew that taking advantage of others’ pity toward him could benefit him, and things would not
turn out as he imagined.
Many also pitied him for getting tricked.
Some netizens even brought Lily up and commented that Nathaniel had gone through an arduous
journey in his love life.
To them, a woman had pestered Nathaniel, who then made his life miserable because she did not love
him back.
Others also pitied him so much that they bought MN Inc"s perfumes to show their support for
Nathaniel.иσνєℓєвσσк.¢σмThe netizens who bought the perfumes snapped a few photos and posted
them on their social media accounts, starting a campaign to support a good man like Nathaniel.
They promised to support him with their actions until he got through this challenging phase.
It was something Nathaniel had not imagined.
Everything happened so suddenly.
Due to this campaign, some netizens purchased more than one perfume bottle to show their support.
Although MN Inc.suffered losses because they removed both of Melanie’s perfumes from their catalog,
MN Inc"s sales of past products, which were still available in stores, suddenly shot up.
Even their factories had to operate overtime to deliver the customers’ stocks on time.
This turn of events overjoyed Nathaniel, and he could not wait to share the good news with his mother.
‘You're brilliant, Mom! I thought this was the end for the company, but your strategy saved the company
and brought it back to life"
However, a certain someone who got involved unwillingly was not happy.
Lily was scrolling through her Twitter feed on her iPad, getting angrier by the minute.
Lily wondered why the netizens had to bring her into this case, be it the statement from MN Inc.or the
announcement of Nathaniel and Melanie’s breakup, which never involved Lily.
Everything was in the past, yet they had twisted the truth.
Pissed off, Lily threw her tablet to one side, no longer wanting to read anything related to them.
Alexander had just finished his video conference in his home office.
He exited his home office to the living room and saw Lily being angry by herself on the couch.
Alexander raised his eyebrows and went over to pick up her tablet.
After taking a look, he knew the exact reason for her anger.
"His strategy was perfect this time around," Alexander commented objectively.
In a business sense, Nathaniel perfectly executed his plan by taking the initiative to show his weak side
and gain sympathy.
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